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Digital Marketing 360 Service with Basic Strategies for Startups

  • Writer: Cariva Technologies
    Cariva Technologies
  • Jul 26, 2019
  • 4 min read

360 Degree Digital marketing covers everything in Digital marketing. Like, suppose you are a starter company and you want to promote your website so you need to do 360 Marketing.

Let’s discussed more, If you are a Startup or have a new product, you need to be there in the first page of SERP, for that, you have to be very aggressively doing SEO, but it will take time for that time being you need to focus on Google search marketing, display advertising and also you need present in every social media for Customer Engagement and Trust-Building. After getting some lead you have to be a focus in Remarking, for that, you have to use Email Marketing.


Digital Marketing Company in Kolkata
Digital marketing

360 Digital Marketing in a simple world, you should be available in every online platform where you think that your customer will be there.


1. Represent yourself in social media


The easiest way to get in contact with new users is to use social media networks. Even if you may have doubts about the effectiveness of using social networking sites like Facebook or Instagram, they are a huge benefit when users are looking to get to know you. Here it’s important to have a complete profile in order to bring the highest sense of Transparency, Security, and Trust to your brand. It's about using these platforms to get in touch with your users and give them a first impression of your organization’s offering.


In order to get your first impressions, be active and seek the users that could be looking for a brand just like you! In social media sites, there are meanwhile groups and communities that have formed for highly specific activities and needs. Search for different terms and join the different groups. Watch what happens there. Try out different engagement techniques and notice which techniques are work more. Usually, however, you just meet a lot of like-minded profiles who could become your most loyal clients in the future.


It is also worthwhile to experiment in search engines in general. Search for profiles or blogs relevant to your business activity. Put keywords relevant to your brand and explore the conversations in your field. Just try it and see what output comes up, there may be a community of leads waiting for you to get in on the conversation and hear about your offering.


2. Always Active Digitally


Do you have ideas of fun business activities that you’ve always wanted to take on? Fostering a user self-help community through a forum, writing a blog, creating an academy for your most active users, engaging with global users in real-time through live streaming? Then this could be the right time to try it out. Find out the various types of online activities that could be relevant to your business area. Check out the Cyber click methodology of funnel advertising. The key objective of the Advertising Methodology is to impact users through good quality content at the most relevant time, adapting over time to fit the client’s needs – depending on where they fall in the buying process. Consumers will find themselves more attracted to your company, especially since you will be offering digital content and online activities that they enjoy. In doing this, you will entice them to come to you, instead of you going to them.

There are many companies in the market present for 360 Digital Marketing Service in Kolkata. We can find out they get a look.


In this way, you always meet your target users who like what you offer. You almost kill two birds with one stone: you do something that you wanted to do for a long time, and you also get to generate new user contacts.


3. Open up on new startup plans


Being a 360 Digital Marketing Company in Kolkata our experience shows that you can get in contact with new users by openly sharing plans for new business undertakings. That is when you are planning to launch a new offering, communicate your plans with your existing user base, letting them know what you’ve got planned for them. This will allow you to get customer perception through user engagement with your ideas on your communication channels. This will also allow your existing users to recognize whether their contacts could benefit from your new offerings. Maybe someone knows someone who knows someone who needs just what you’re planning to offer. It’s important to ensure you are ensuring service excellence and keeping your existing user contacts happy when you are looking for these users to become your brands' evangelists and give referrals.


4. Communicate brand personality digitally


The personality of a brand is the concept that determines its values and behavior. Defining a brand personality provides us with guidelines and services provides.

Big brands have defined brand personality and direct all their communication efforts in the same direction business. This creates a brand experience that attracts users and generates users to loyal customers. Remember, it’s important to keep your existing user contacts happy when you are looking for these users to become your brand's evangelists and give referrals.

When you ask your existing user for a reference, make sure you communicate that together you are doing a favor to a third person (your brand will solve a problem for this new user). When you emit positivity and confidence in your brand personality and your users feel in line with your values, your users feel confident to refer you.


5. Reactivate inactive users


All successful brands have experienced a loyal and active brand user all of a sudden falling inactive on them, right? Why is it that an interested user goes silent like that? Always done 360 Digital marketing will help you with this problem. We offer 360 DigitalMarketing Service in Kolkata for this problem. It’s nothing personal, and really has something to do with the user’s personal relevance for your specific offers at that specific time.

Has your user's context potentially changed? Have your offerings changed? Have your brands positioned in the market changed? Have your brands' activities or behaviors changed?

If the answer to either of these questions, you have a chance at reactivating inactive users. A previously loyal user is worth giving a small refresher. Why not try with something like an email retargeting campaign.

 
 
 

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